The opening party for the Asia Pacific Incentives and Meetings Event (AIME) on February 19 is set to be a neon carnival at Grazeland, a food-trucks-in-shipping-containers affair in Spotswood, next door to Scienceworks.
Grazeland will offer AIME attendees a diverse sample of Melbourne’s multicultural food and drinks scene, with exclusive access to the mostly covered outdoor venue.
“Food is at the heart of so many cultures, which is why food-driven events are the perfect setting for building connections while having fun,” said Grazeland’s director, John Forman.
“Grazeland’s multitude of stalls means we can customise menus for all needs, so every function can be as unique as this one.
“I cannot wait for AIME delegates to sink their teeth into the Grazeland experience this February.”
More than 1,600 hosted and visitor buyers, exhibitors, VIPs and media are expected to attend the welcome event.
“We are so excited to offer this colourful foodie haven for the business events industry to network, dance and have fun,” said AIME’s event director, Silke Calder.
“While we are keeping some details under wraps, I can guarantee there will be food, drinks, dancing and a few surprises for those who stay till the end. Watch this space!”
The event is being produced by Cirkus Bizurkus, an entertainment agency founded in 2020 that has already worked with a range of clients and venues on public and corporate events, including the Qantas Christmas party, Vivid Sydney, Xerocon and a gala dinner for Porsche. The AIME welcome function will be the agency’s first Melbourne event.
“With a focus on interactive live entertainment, clever cool food and out of the box drinks, I am sure attendees will be inspired and uplifted at AIME’s very own Neon Carnival Extravaganza,” said Cirkus Bizurkus’ founder and creative director, Fernando Barraza.
“Have your camera handy and put on your dancing shoes – our musical acts will feature a world-first performance and sounds that will get you on your feet. This is a welcome event full of vibrant characters and photo moments, but most of all, fun.”
AIME’s 2024 iteration is set to be the largest in a decade, according to organisers.