Daniel Lourenco, head of projection Sydney – Staging Connections, explains the difference between the two and how you can use it to add extra dimensions to your events.
Projection mapping is the art of making multiple projectors work together to create amazing visuals. The possibilities of this art form have entered the public consciousness through events like Sydney’s Vivid Festival.
Vivid sees landmark buildings transformed as images dance across The Opera House’s sails, turn facades into storybooks and walls into art. The technology at the heart of these illusions is either edge blending or edge butting depending on the surface used.
Edge butting is the coordination between multiple projectors of where one beam of light ends and another begins. When controlled via specialised software, edged-blended images are capable of transforming four walls into one continuous image, making a room into any world, real or imaginary.
Whether projection mapping is 2D or 3D depends on the surface being projected on. 2D refers to projection on flat surfaces such as screens and walls, 3D refers to projecting onto three dimensional objects. 3D is capable of creating mind-bending effects through warping content with a controlled software, as images take on physical form.
Content, themes and branding created for projection mapping make your event portable, simple, flexible and unique.
There are none of the physical or logistical limitations of sets, no limitation due to room size and no transport costs. You’re only limited by your imagination. m