Amongst the planners from Australia, New Zealand and South East Asia, there’s up to $50 million of business up for grabs by Gold Coast venues and suppliers.
Buyers and media will have 900 meetings with local industry during the trade show component of the event, to be held at Gold Coast Convention and Exhibition Centre tomorrow.
This morning, the group began the famil at The Darling’s new event spaces, the penthouse of the hotel and the Miami Rooms which sit alongside it. The This is Gold Coast group is the largest group to use some of these event spaces.
“Our city is on the move – driven by investment in new business, technology and infrastructure – which allows for event organisers to tap into the strength of these developed key sectors for partnerships and subject matter experts,” said Destination Gold Coast’s interim COO Rachel Hancock.
“TIGC23 is a key event on our annual calendar, providing the business events industry with a platform to connect with our local tourism partners.”
During a pre-famil outing on Sunday, over 30 planners and media had an outdoor lunch at Tropical Fruit World, a tour and tasting at Balter Brewery and dinner at Palette, the signature restaurant at arts precinct, Home of the Arts (HOTA).
During This is Gold Coast, the group will visit Sea World and have a closing gala event at The Langham, Gold Coast, which opened last year.
The famil coincides with the appointment of Destination Gold Coast’s new head of business events Brooke Campbell.
Campbell joins Destination Gold Coast from the under-construction New Zealand International Convention Centre in Auckland, where she has been part of the pre-opening team for almost six years.
“Whether you are looking for luxury venues like The Langham, relaxing in nature by Tallebudgera Creek, or connecting with Indigenous culture at Jellurgal Aboriginal Cultural Centre, the Gold Coast has it all and makes it easy to meet on the Gold Coast,” said Campbell, who has been in her new role in the southeast Queensland destination for less than a month.
This is Gold Coast will wrap up on Wednesday.