New world city
“The fact that Brisbane will host the G20 Summit in 2014 is a positive reflection on the world-class venues and event services we have on offer in Australia’s new world city.”
Brisbane Lord Mayor, Graham Quirk
Securing the G20 Leaders’ Summit for 2014 has Brisbane buzzing, and the city’s business events fraternity wants everybody to know about it.
STORY BY BRAD FOSTER
Queensland’s capital is fast becoming the place to meet with a raft of new developments, experiences and options for savvy meeting planners and their delegates.
To help keep planners up to speed with the very latest the Brisbane Marketing Convention Bureau has embarked on a new famil campaign for 2012-13 under the impressive title of GROW.
With the city’s rapid GROWth many planners are now out of touch with what the city has to offer. To that end, the Bureau is offering four familiarisations for interstate corporate, association planners and PCOs, with the first to be held on October 11 and 12.
Fourteen Brisbane Marketing Convention Bureau members will be showcasing their products and services during these famils including: the Brisbane Convention & Exhibition Centre, Sofitel Brisbane Central, Royal on the Park, Novotel Brisbane, Mariott Brisbane, Hilton Brisbane, Epicure at Brisbane City Hall, Queensland Art Gallery/Gallery of Modern Art, Royal International Convention Centre, Rydges South Bank Brisbane, Stamford Plaza, The Sebel & Citigate King George Square, and Victoria Park, Limoso Limousines, and Hillstone St Lucia.
Director of the Brisbane Marketing Convention Bureau, Annabel Sullivan, says Brisbane is growing, “and our business events offering is also expanding”.
“This famil program will showcase the new, improved and upcoming in Australia’s new world city,” Ms Sullivan says.
And GROW it has
Brisbane is unreservedly one of Australia’s fastest GROWing cities, changing significantly in the past few years. It has experienced a 12 per cent GROWth in the business events sector in the past 12 months, with the greater Brisbane economy growing by 46 per cent (to $114 billion) between 1996 and 2010. The local economy is predicted to GROW to more than $215 billion by 2031.
And its status as a business events destination for global meetings has also GROWn with the recent announcement the city will host the G20 Leaders’ Summit in November 2014 – the world’s premier forum for global economic cooperation and decision-making, bringing together leaders and finance ministers from around the world. Some 4000 delegates and 2500 accredited media representatives are expected to attend the summit and the trade and labour conferences that precede the main event.