The Northern Territory’s Meetings Muster events held in Brisbane, Sydney and Melbourne last week, have been declared a great success for a range of reasons including the CSR component of the event which assisted two local organisations.
More than 200 guests attended across all three events, with a number of planners indicating their definite intent to bring an event to the NT in the near future. All attendees were provided with a practical custom-made calico fabric backpack for carrying brochures they picked up at the show. These backpacks were commissioned from Bindi, an Alice Springs-based cross-cultural organisation which provides employment opportunities for adults with disabilities.
The NTCB and their Meetings Muster partners also collectively donated $5000 to the Indigenous Eye Health Unit (IEHU), at the University of Melbourne, in lieu of distributing gifts to guests. The IEHU works with a range of partners to support the Northern Territory Government’s trachoma screening and treatment program, as well as its ‘Clean Faces and Strong Eyes’ awareness campaign.
Feed-back from guests indicated they felt Meetings Muster was an invaluable opportunity to obtain an update on the latest news from the NT, establish relationships with new suppliers and catch up with Territory colleagues. The events also provided an opportunity for one lucky guest in each state to win a trip to the NT, one of whom was Katie Boone from MCI Australia.
“The NT Meetings Muster provides a great opportunity to receive product updates, learn about new offerings and be inspired by this unique destination,” Katie said.
“Connecting with industry and building strong supplier relationships is paramount, and it was fantastic to network with the NT operators. I’m excited to have won a trip to the NT, having never been, as it will assist me in selling an experience to clients rather than simply products.”