Delegates have begun descending on Adelaide for Destination South Australia, the Adelaide Convention Bureau’s (ACB) face-to-face national business planning exchange event.

Taking place over four days, the event will attract 110 delegates, with 27 arriving yesterday and 11 choosing to participate virtually.

On the event, ACB chief executive Damien Kitto said: “There is excitement and encouragement at the ACB now we can get those one-on-one face to face business planning sessions back on our agenda so early in 2021 for 33 local exhibitor members in attendance.

“Everyone is keen to end the day of meetings and a two-day famil of the best we can offer, with new business events locked in as we rebuild in this 2021 life we are calling ‘living with COVID’.”

Mr Kitto said he was sure visiting event planners would be impressed by what the city was offering with additional new hotels – Adelaide Oval Hotel, EOS by SkyCity, Crowne Plaza and Indigo – to satisfy delegates, and upgraded or new venues with strong Government-endorsed COVID plans and the high-tech equipment to pivot to accommodate any COVID changes.

“The fact the ACB has managed to have 85 per cent of our 2020 events postpone into this year and next rather than cancel, is a fact that how excellent the Adelaide business event offering is,” he said.

“Typically, this event would write $40 million in future business for our members and of course we continue to emphasise that delegates (and their families should they choose to bring them) have a plethora of enviable places to relax and enjoy themselves post work – from the high-octane motor racing track at Tailem Bend to enjoying some of the world’s best fortified wines at Seppeltsfield.”

Mr Kitto said bringing business events to a city demanded consistent and expert management that met the breadth of requirements delegates needed and demanded. “These events assist our economy, and we are pleased with our reputation of being a destination that delivers,” he said.