THAILAND Events Travel Asia (ETA) has secured a few international corporate events of about 100 delegates each, including the first group event that took place in Bangkok early this month, even as the Thai DMC had just been established for a couple of weeks.

Formed by Boontawee (Max) Jantasuwan and his Dubai-based partners, ETA is set to have a team of five – including Mr Jantasuwan – within this year. Its headquarters is located in one of Bangkok’s upscale office buildings, Q House Lumpini on Sathorn Road.

Mr Jantasuwan, who leads ETA as its managing director, said he had contemplated establishing his own business for some time, but held back due to personal reasons. “I have decided to throw the hat into the ring because I am ready to face the challenges of being a business owner,” he told micenet ASIA.

Mr Jantasuwan is one of the most preferred business events executives in Asia, with 15 years’ experience in some of the top destination management companies and hotels, including Diethlem Events, The MINT Organization and Sheraton Grande Laguna Phuket. He was most recently with Bangkok-based Asia World Enterprise, where he spearheaded its MICE division for three years.

Meanwhile, Asia World Enterprise managing director Stephen McEvoy told micenet ASIA that Mr Jantasuwan’s position has been filled. “We do have a new director of events…. He is Richard James Smith, with a long experience in the events field in Asia.”

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