May 5, 2021 | By Bronwen Largier
Business Events Industry Aotearoa (BEIA) has wasted no time in taking advantage of the opening of a reciprocal Australia-New Zealand travel bubble, confirming yesterday that 60 Australian hosted buyers will join the association’s signature event MEETINGS in Auckland at the start of next month.
BEIA Chief Executive, Lisa Hopkins says the border opening is driving future business opportunities.
“This is an extraordinary achievement for New Zealand. A significant business event featuring international buyers in a face-to-face environment. It is a reflection of the way New Zealand has managed COVID, and BEIA is excited to help facilitate this vital connection with Australian buyers looking to bring business to our shores.
“There is strong confidence in New Zealand’s procedures and protocols and this has filtered through to how we deliver business events. Our objective is to ensure the health and well-being of all our visitors stays top of mind while ensuring an excellent experience throughout the stay,” she says.
BEIA has locked in 145 exhibitors for the trade show and 110 domestic event planners will be participating in pre-scheduled appointments with sellers, alongside the just-announced Australian contingent.
The show will be bookended by familiarisation visits for hosted buyers from Australia and New Zealand to five New Zealand destinations.
“Our main centres have exciting infrastructure projects and new venues, while our smaller, boutique regions are enticing for Australians looking for one of a kind, bespoke experiences and new ideas,” says Hopkins.