A group of conference and event organisers from around Australia will tour Newcastle, Port Stephens and the Hunter Valley this weekend as part of a major campaign by Altogether Perfect to showcase the three areas as a comprehensive business events destination.
Wineries, gourmet cuisine, a garden party, helicopters, sand dune quad bikes, cruising, paddleboarding and a sunset dinner at historic Fort Scratchley feature on the full, three-day itinerary, which kicked off on Thursday, October 16.
The 22-strong VIP group includes event managers from associations, conference and incentive companies and tertiary institutions from NSW, Queensland and the ACT.
The familiarisation tour has been organised by the new Altogether Perfect campaign comprising the Newcastle Convention Bureau, Destination Port Stephens and Hunter Valley Wine and Tourism Association.
The campaign was launched earlier this year to attract more lucrative business events to the three regions.
Altogether Perfect spokesperson, Rebecca Morley – MICE manager for Destination Port Stephens – said the itinerary was developed to showcase the region’s city, coast and country appeal to event planners.
“This annual familiarisation tour is one of Altogether Perfect’s most important events and it’s also one of the most effective ways we have of showing the high-yield events industry what Newcastle, Port Stephens and the Hunter Valley have to offer to business organisers and delegates.
“By experiencing unique activities in individual destinations within such close proximity to each other, guests on this tour can see for themselves why our combined regions are altogether perfect for major events,” she said.
In the Hunter Valley, the itinerary includes Bimbadgen, Chateau Elan, Crowne Plaza Hunter Valley, Cypress Lakes Resort, Tuscany Wine Estate, the Hunter Valley Resort and Peterson House.
The Newcastle portion of the tour showcases the Wests Convention Centre, Civic Precinct, a garden party in King Edward Park, Newcastle Baths, Fort Scratchley Barracks, the Newcastle Jockey Club, Novotel Newcastle Beach, Noah’s on the Beach, Crowne Plaza Newcastle, Quest Serviced Apartments, The Executive Inn and Apollo International Hotel.
In Port Stephens, guests will experience Quad Bike King on the biggest sand dunes in Australia, a scenic helicopter flight with Skyline Aviation, Medowie Macadamia Café, boardwalk dining at The Anchorage, Moonshadow Cruises and Ramada Resort, Shoal Bay.
For more information, visit www.altogetherperfect.com.au.