NEWS: Australia’s convention bureaux seek NEXTPractices

Destination Marketing Association International (DMAI) recently hosted a strategic-level workshop in Adelaide with the Association of Australian Convention Bureaux (AACB) and its member bureaux to gather input for the DestinationNEXT scenario model and its phase 2 NEXTPractices. The workshop, attended by convention bureaux CEOs, focused on the future of the global destination marketing industry. The DestinationNEXT vision is to provide Destination Marketing Organisations (DMOs) with practical, clear actions and strategies for sustainable success in a dramatically changing world. “DestinationNEXT is an international collaboration seeking DMO intelligence from […]

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