EVOLVE 2019, which will take place at the Brisbane Convention and Exhibition Centre between March 31 and April 2, is set to feature eight tracks with a slew of expert speakers who will discuss how events professionals can improve their event delivery, businesses, sales techniques and careers.
The scheduled tracks are as follows:
TECH TALKS TRACK
Partakers will learn about the latest advances in event technology. AI, VR and all that is new in technology, staging and production and how it is used to heighten the event experience.
Sessions will include:
Extended reality (XR) technology.
Event technology trends – what does the future look like?
How robotics and AI is set to transform the events and security landscape: an introduction to Nimbo, SCALE and DCM.
This track and will include presentations on procurement, delegate boosting, sustainability best practice, the value of incentives and other key topics designed specifically for event managers. Sessions will include:
City forecasts: what is happening in the Australian cities that event managers need to know?
Dietary requirements – Is it time to set limits?
Why the world is adopting transparency and disruption and how the event ecosystem represents our turn.
Mega events – the good, the bad and the ugly.
Regional outlook: taking your events regional.
Challenges to procurement requirements.
The events industry in Australia is made up of a high percentage of small businesses. This track is all about business and how to manage your business to plan and achieve your outcomes. Sessions will include:
The Future of HR – how to attract, engage, retain and develop employees. What are YOU doing to beat the skills and labour shortages?
How offshoring boosted by business (and how it can do the same for you).
Protecting your business.
Discovering your extraordinary Leadership.
Taking back your margin.
WELLNESS AND PERSONAL DEVELOPMENT
Work/life balance is key to working in the events industry. We all need to look after ourselves. This track will show partakers how to achieve this Holy Grail. This trade focuses on developing your personal and professional skills to assist you in life and your career. Sessions will include:
The three brain theory – are you managing stress effectively?
Your values, your compass, your people.
It could never happen to me!
The action epidemic: Overcoming digital burnout with the brain in mind.
This track was developed by MEA’s Future Leaders and was designed to meet the educational and professional development needs of tomorrow’s industry leaders. Sessions will include:
Taking on the city that never sleeps – direct from NYC.
The future of events as predicted by future leaders.
The Infinite Loop: The ultimate virtual reality team development challenge (interactive).
BEST PRACTICE CASE STUDIES
This track showcases the MEA award-winning events as well as key international events with high levels of complexity. These case studies will provide insights into best practice in event management. Learn firsthand from producers of these amazing events. Sessions will include:
L’Etape Australia by le Tour de France.
Winner 2017 MEA Exhibition of the Year – Get Global. Challenges, critical reflections successes and tips on inaugural events.
Winner 2017 MEA Association Event of the Year – The World Congress on Intelligent Transport.
Winner 2017 MEA Government Event of the Year -Under the explicit requirements of managing government events.
Winner of 2017 MEA Special Event of the Year – How to deliver an award winning special event.
Winner of 2017 MEA Award Banquet and Catering – Menu Design.
SALES & MARKETING
Build on your skills to stay ahead in a highly competitive market. This track will include building relationships, using social media to grow your reach, analysis and measurement and best sponsorship practices. Sessions will include:
LinkedIn for business – Leverage LinkedIn to grow your business.
Killer event marketing strategies.
The ultimate guide to content marketing copywriting.
How to use your event data to win sponsors and partners.
Influencer marketing: a beginner’s guide on what it is and how to get started.
Customer journey mapping.
Confident sales – how to approach challenging calls and lost business.
The wider world of events. This track is focused on global trends and perspectives, the Australian market and how Australia is positioned in the competitive world of attracting and delivering events. Sessions will include:
Global learnings from SIBOS.
Destination Marketing – Global Outlook.
More to come…
The program will open with a Creativity Workshop on Sunday and will include six plenary sessions from international and local speakers.
If there is one conference in the event calendar that you should attend, it is EVOLVE 2019. Attend and learn, network, be inspired, build relationships, discover Brisbane, celebrate excellence and have fun.
Register here: www.evolve2019.com.au.