Before you race off in search of buying some toilet paper* start your weekend with our first all-new BreakOut Series video in which Nigel Collin and Brad Foster delve into the often confusing world of marketing and its many channels. You might just find some inspiration right here… or at least have a chuckle. Production by The Content People.

(*If you’re living in Australia you would be aware that for some reason half the population appears to be currently hoarding toilet paper. No, we don’t really know why and we suspect neither do they.)