Shanghai CRED Real Estate this month purchased Peppers Carrington Resort, pledging to invest millions of dollars over the next few years to realise the resort’s full potential.
The property’s new Chinese owner has committed to progressive investment in the long-established resort in an attempt to attract more high-income tourists, increase wine exports from the property and offer new local jobs. Residential facilities will be also be added as local and international guest numbers increase.
China is already New Zealand’s second largest tourism market after Australia, with 222, 000 Chinese tourists coming to New Zealand in the past year, and a further 100,000 tourists expected next year.
General manager, Simon Jones, who was recently appointed as CEO of the resort and its associated companies, says “it’s business as usual” with all staff retained as well as the Peppers branding.
“We have proudly had the Peppers brand on the property for a year now and intend to remain part of the network of over 40 retreats and resorts across Australia and New Zealand.
“As tourist numbers grow and further development is undertaken, job numbers will increase and we will be employing local people wherever possible,” he says.
The resort is set on more than 1000 hectares, a four hour drive from Auckland. The property includes a substantial vineyard and a golf course designed by American Matt Dye, as well as the main resort lodge and associated freestanding villas.
Mantra Group CEO Bob East says he is pleased to see such investment in the Peppers brand.
“It is a significant time in the evolution of the Peppers brand as the network is set to expand in the Asia Pacific, so to see this level of interest in foreign investment from an established group like Shanghai CRED is an encouraging sign for the brand and tourism in general.”
For more information visit: www.peppers.co.nz/carrington