MALAYSIA Kuala Lumpur will be the destination for the 61st Les Clefs d’Or UICH International Congress 2014, comprising over 400 of the world’s best concierge from more than 43 countries.

The International Board of Directors of the Union Internationale Des Concierges D’Hotels “Les Clefs d’Or”, headquartered in Paris, has chosen KL as the event destination after a competitive bid presentation by the Malaysian team in Toronto, Canada.

MyCEB CEO Zulkefli Haji Sharif said the Congress from January 11-16 will generate approximately RM6.7 million in economic impact and RM4 million in visitor expenditure to the country.

Initiated by Society of the Golden Keys Malaysia and supported by MyCEB, Kuala Lumpur City Hall and its hotel partners, the successful bid is also expected to further grow the reputation of the famed Les Clefs d’Or in the region.

Some programmes lined up during the six-day event include an opening ceremony, an after-dark tour of the city, an International Board of Directors meeting, a street food fair and a shopping trip.

Adding to Malaysia’s list of successful bids is the hosting of the Million Dollar Round Table Experience in 2014. Scheduled to be held February 13-15 at the Kuala Lumpur Convention Centre, the MDRT Experience delivers cutting-edge sales techniques and ideas, technical information and motivational concepts for members of the insurance and financial services sector.