February 1, 2022 | Produced in partnership with Get Local

In the latest in our series of Q & As with buyers getting ready to attend industry trade show Get Local in February, micenet chats to Paula Higginson from AMP.

Based in Sydney, Paula is the National Manager of Events and Programs for the financial institution AMP. She organises events for between 20 and 1,000+ attendees, including roadshows, a national conference, round tables, leader forums and networking events, with most events having an education focus so financial advisers can earn professional development points.

Why are you attending Get Local?
To support our industry, reconnect with peers, meet new suppliers, discover new products and services all in a relaxed environment.

What are you looking forward to at the event?
Engaging all the senses of being in a face-to-face environment – the sounds, the visual experience, the smell and the buzz that an event like Get Local will create.

Which sessions have you chosen to attend at Get Local and why?
All the sessions will be engaging and interesting. I’m looking forward to seeing Lisa Messenger present on how to cultivate killer self-belief, finding passion and purpose and investing in yourself which is what we should all be doing after a tough couple of years.

Have you lined up which exhibitors you want to see? Who are you most looking forward to catching up with – or meeting for the first time?
There are lots of exhibitors I am looking forward to seeing and I’m always eager to find something new and different.

What are you looking forward to as events restart on a national level? What have you missed?
I’m passionate about bringing people together and I think we have all missed the physical element of face-to-face events. Virtual events enabled us to educate and stay in contact however they won’t replace the conversation you had with someone you met during the lunch break.

What’s the sentiment in your organisation about getting back to meetings and events?
We are eager to get in front of people and there is a real desire to get back to face-to-face events.  I think we underestimate the value of networking and the benefits it can bring to the attendees and us as a business.

What events have you got planned for 2022? And when?
We have quite a few events planned for 2022 including a Professional Development Roadshow in March and July and a national conference on the Gold Coast in November.  Other smaller events will be scattered during the year.

What trends are you expecting to see as meetings and events restart?
There is likely to be a hybrid and or a virtual element for some time to come. I think some people may be a little hesitant to come together in large groups and virtual events have enabled people in regional locations to feel included and removes the need to travel and the time and expense required to do this.  Budgets for events may not be as generous as they were previously.

What did you work on during lockdown?
Lots of virtual events! Not being face to face has forced us to think differently about how we connect and engage with our network and this has been a positive to come from COVID. It challenged us to look at new technology, delivery platforms and step out of our comfort zone and learn something new.

How have you been preparing for the return of events?
We have been taking this opportunity to review what we do and how we do it.

 What elements of Get Global make Get Local a must-attend event?
It’s the only industry trade show like it and we need to support Get Local. The networking, education program and suppliers all make it a must-attend event.

To see who is exhibiting at Get Local and to register to attend the event, visit the Get Local website.