As reported in the Business Events Australia newsletter this week, the Australia business events industry has responded to the return of the business events market in the USA with a strong contingent of representatives joining Business Events Australia at IMEX America, held in Las Vegas in mid-October.
According to BEA, Australia attracted a great deal of interest from buyers and international media.
In related news, Business Events Australia and its partners will be promoting Australia at EIBTM in Barcelona from November 19 to 21. As one of the leading international events for the sector, EIBTM is expected to attract around 4000 buyers and is a great opportunity to stimulate growth from the United Kingdom and European market.
Business Events Australia will be joined by Business Events Sydney, Cairns Convention Centre, Encore at arinex, the Melbourne Convention Bureau and Melbourne Convention and Exhibition Centre.